{"id":640,"date":"2022-01-28T01:49:46","date_gmt":"2022-01-28T01:49:46","guid":{"rendered":"https:\/\/bpluscom.net\/?p=640"},"modified":"2022-04-19T13:33:31","modified_gmt":"2022-04-19T13:33:31","slug":"what-is-a-sales-funnel","status":"publish","type":"post","link":"https:\/\/bpluscom.net\/en\/shopping\/what-is-a-sales-funnel\/","title":{"rendered":"What is a sales funnel?"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-white ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" >Spis tre\u015bci<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/bpluscom.net\/en\/shopping\/what-is-a-sales-funnel\/#Find_out_what_is_a_sales_funnel_with_Conquest_Consulting\" title=\"Find out what is a sales funnel with Conquest Consulting!\">Find out what is a sales funnel with Conquest Consulting!<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/bpluscom.net\/en\/shopping\/what-is-a-sales-funnel\/#What_is_a_sales_funnel_and_how_to_build_it\" title=\"What is a sales funnel and how to build it?\">What is a sales funnel and how to build it?<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Find_out_what_is_a_sales_funnel_with_Conquest_Consulting\"><\/span>Find out what is a sales funnel with Conquest Consulting!<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-642 alignleft\" src=\"https:\/\/bpluscom.net\/wp-content\/uploads\/2022\/02\/sale-300x200.jpg\" alt=\"what is a sales funnel\" width=\"300\" height=\"200\" \/>So let&#8217;s start from the beginning &#8211; what is a <strong>sales funnel<\/strong>. Also known as a marketing or conversion funnel, it is a long-term marketing process that starts with getting to know a given brand \/ company \/ product to the final stage of sales.\u00a0The name is closely related to the structure of the funnel, narrowing down the group of potential customers at each stage so that at the very end they are only willing and ready to buy.\u00a0Funnels are a form of <strong>building a relationship with a customer<\/strong> used in online sales as well as in traditional and B2B sales.\u00a0The overriding value of the funnel is the freedom to define the length of its sales cycle, focus on achieving previously assumed business goals and constant control of the activities carried out.\u00a0Therefore, we will answer the question of how to create a sales funnel.<\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_is_a_sales_funnel_and_how_to_build_it\"><\/span>What is a sales funnel and how to build it?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-643 alignleft\" src=\"https:\/\/bpluscom.net\/wp-content\/uploads\/2022\/02\/market800-300x201.jpg\" alt=\"what is a sales funnel\" width=\"300\" height=\"201\" \/>You&#8217;ve already learned <a href=\"https:\/\/conquestconsulting.eu\/what-is-a-sales-funnel-and-how-to-create-it\/\">what is a sales funnel<\/a>, it&#8217;s time to find out how to build it! The <strong>sales funnel process<\/strong> is identified with the AIDA model &#8211; Attention, Interest, Desire, Action.\u00a0Note &#8211; the top of the <strong>sales funnel<\/strong> is often called TOFU (top of the funnel); Its activities include advertising posts, audio podcasts, and infographics tailored to the needs of consumers.\u00a0This stage focuses on gaining the attention of customers, the so-called lead leads. Interest is a key stage in marketing, but most often overlooked by entrepreneurs.\u00a0This is the time to refer the customer to the sales page with a detailed offer. MOFU &#8211; the middle of the funnel, is the middle and most important part of the process.\u00a0Desire &#8211; this is the moment when the client&#8217;s interest grows with each passing moment. Action &#8211; ends the sales funnel process; at this point, potential customers are determined to buy. BOFU &#8211; the bottom of the funnel is the last stage of the funnel and this is equal to determined customers.<\/p>","protected":false},"excerpt":{"rendered":"<p>Find out what is a sales funnel with Conquest Consulting! So let&#8217;s start from the beginning &#8211; what is a sales funnel. Also known as a marketing or conversion funnel, it is a long-term marketing process that starts with getting to know a given brand \/ company \/ product to the final stage of sales.\u00a0The [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40,36],"tags":[240],"class_list":["post-640","post","type-post","status-publish","format-standard","hentry","category-logistics","category-shopping","tag-sales-funnel"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/bpluscom.net\/en\/wp-json\/wp\/v2\/posts\/640","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bpluscom.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bpluscom.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bpluscom.net\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bpluscom.net\/en\/wp-json\/wp\/v2\/comments?post=640"}],"version-history":[{"count":2,"href":"https:\/\/bpluscom.net\/en\/wp-json\/wp\/v2\/posts\/640\/revisions"}],"predecessor-version":[{"id":807,"href":"https:\/\/bpluscom.net\/en\/wp-json\/wp\/v2\/posts\/640\/revisions\/807"}],"wp:attachment":[{"href":"https:\/\/bpluscom.net\/en\/wp-json\/wp\/v2\/media?parent=640"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bpluscom.net\/en\/wp-json\/wp\/v2\/categories?post=640"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bpluscom.net\/en\/wp-json\/wp\/v2\/tags?post=640"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}